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AFCG Archives: Special Effects
Snickers - Hair
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Edit: MacKenzie Cutler
Post: Black Logic
CGI: AFCG, Inc.
Date: 1999


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A balding man is in his bathroom desperately trying to grow hair.

The great thing about this spot was that, thanks to the acting and great editing, it was truly funny even before we added the effect of the animated single hair.

The terrible thing about this spot was that we became involved only after all the footage was shot and the editing completed. We had no measurements of the actors head for tracking the hair, and the actor was not available for us to get those measurements later. The motion was tracked with estimated measurements of the eyes, nose, ears and some moles, pimples and dents on the actors head.

Much credit goes to the talented Flame artists at Black Logic who did an amazing job painting away the poorly applied prosthetics on the actors head, (the actor was not bald).